BIG Travel chooses Event Logic's platform

BIG Travel, one of the Nordics' largest business travel agencies and market leader in the public sector, today offers comprehensive digital travel services including meetings, event travel, and conferences. With the goal of digitalizing the customer journey and helping more users in less time, they have entered into a partnership with Event Logic.

"Ultimately, it's all about increased user value"

With the help of Event Logic's platform, BIG Travel offers simplified and efficient booking flows that put the customer and BIG Travel in a strong position ahead of a return to a more normal market situation.

"Last year was, to say the least, a clear demonstration that the world is changeable. The only thing we can know for certain is that the ways in which we travel, meet, and work will continue to adapt to the global landscape. We at BIG Travel have seized the opportunity to look inward -- challenged ourselves and our entire existence, which has resulted in us making a transformation. Our digital tools are at the forefront, and what we are now adding is a digitalization of meeting and conference bookings where the customers are the focus. We are very excited about what we already have and will continue to achieve together with Event Logic."

— Johan Nyren, Senior Partner at BIG Travel

"For our industry, it is directly necessary to seek synergies and try to help each other make 1+1 equal three. By examining where we can complement each other and then seeking forms of collaboration, we increase user value, which is ultimately what it all comes down to. It will be very exciting to follow what effects can be attributed to this partnership, both for us and BIG Travel."

— Henrik Vallentin, CEO of Event Logic